Shankar

Shankar, real name Mani Shankar Mukherjee, and generally known in English-language literature as Sankar, is a very popular writer in the Bengali language. Shankar conceived Chowringhee on a rainy day at the waterlogged crossing of Central Avenue and Dalhousie - a busy business district in the heart of Kolkata. The novel, set in the opulent hotel he called Shahjahan, was made into a cult movie in 1968. Shankar marketed his literary work to Bengali households with the marketing slogan "A bagful of Shankar (Ek Bag Shankar)". Collections of his books were sold in blue packets through this marketing effort. In addition to his literary efforts, Shankar is regarded as a street food expert with two books on this topic. He also is a marketing professional associated with an Indian industrial house. Read More on Wikipedia

Books

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